Cause Terms & Conditions

Please read our Cause terms and conditions (“Terms”, “Terms of Service”, “Cause Terms”) carefully before using the website (the “Service”, “Site”, “Website”) operated by Kerved Ltd trading as Assistall (“Assistall”, “us”, “we” or “our”). By continuing to use the site, you (the “cause”, “cause partner”, “website user”, “user”, “users”, “your”, “you”) agree to accept and comply by the following cause terms and conditions. These terms should be read in conjunction with our Privacy Policy and Cookie Policy. If you disagree with any part of our terms, you may not use our service.

These cause terms and conditions should be read in conjunction of our General Terms and Conditions.


Overview is a social enterprise owned and operated by a private limited company. The website is aimed at raising money for UK registered charities, good causes (such as a community amateur sports clubs, community groups, etc.) and educational organisations. Assistall is affiliated with a number of partners and retailers, who pay us a small commission for referring clients that either make a purchase or complete an action. These funds are shared with cause partners.

This is a binding contract. By registering as a good cause, you agree to be bound by the Cause Terms and Conditions, which constitutes a binding contract between Assistall and you. You also agree to the General Terms and Conditions, Privacy Policy, Cookie Policy and any periodic or promotion terms which may be used by Assistall.

Cause Partners

A cause partner is any charity, good cause or educational institution that has registered and been accepted on to the Assistall cause partner program and agreed to these terms. Cause partners will receive an equal profit share of 50% of the affiliate-generated monetary profit of the Site (and selected sister sites) divided amongst all causes signed up and active throughout the financial year period for which the profits are calculated. A pro rata basis may used to calculate profit-share for partners who sign up later than 4 months of the start of each financial year.

By accepting these terms, cause partners are agreeing to receive sponsorship payments from Assistall. The cause partner will publicly support our service, allow us to use your logo in our printed material and online, and link from your website to ours, as per the UK Governments guidance on sponsorship.

Payments will be calculated and made annually, at the end of each financial year.

Registering a Cause Partner

To register a cause with Assistall, a person authorised to act on behalf of the good cause (“authorised representative”) may complete our registration form. The authorised representative must be aged over 16.

Information provided about a cause partner must be true, accurate and up to date.

By registering a good cause, the authorised representative promises they have the authority and authorisation to act on behalf of the cause they are registering, accepts that they will be the authorised representative for the cause they register (unless changed with us) and is allowed to enter into this agreement with Assistall.  We shall not be liable for any claims, damage or loses as a result of this agreement.

Charity cause partners must have a UK charity number, but can conduct services anywhere in the world. Non-charity cause partners must be based in the UK. Cause partners may only have one account with Assistall, and must not register more than once.

Cause partners must have an active UK bank account and/or PayPal account. Cause partners are responsible for ensuring payment details are correct and up to date, and Assistall is not responsible for errors caused as a result of holding the incorrect details.

A cause partner is expected to have a positive purpose for our society. Any activities which are carried out by a cause partner must be within the boundaries of UK law. Causes that are deemed to be obscene, fraudulent, offensive, hateful, discriminatory or misleading will not be accepted and/or removed as a partner. Assistall, at its sole discretion, reserves the right to decide whether a causes purpose is positive.

Cause partners are responsible for informing us of any changes. These changes include a change to the authorised representative, address, website, phone number, charity number, etc.

The authorised representative is responsible for ensuring all log in information is kept secure and safe at all times, and prevent unauthorised access to the site.

Assistall is under no obligation to accept a cause partner application. Applications may be rejected at our sole discretion. We will inform you of the outcome of your application.


We endeavour to work with retailers, partners and affiliates who are reputable and trusted. Assistall is not liable for any actions, damage or loss as a result of affiliates.


Payments to cause partners will be made annually. Assistall reserves the right to withhold or deduct a payment if the actions of a cause partner is found to be fraudulent or in breach of our terms or cause terms.

Closing, terminating or suspending an account

If you wish to close your cause partner account, simply contact Assistall at any time via [email protected]. We endeavour to close all accounts within 2 weeks of receipt of your email requesting closure.

An account may be suspended, at our sole discretion, without liability, if in our opinion a cause partner has breached the terms or acted in manner that we deem unacceptable.

Assistall reserves the right to terminate a cause partner, without liability, if any terms are breached. Cause partners will forfeit their right to annual sponsorship payments if terminated.


By signing up to become a cause partner, you permit us to send you communications relevant to the your account, requirements of cause partners and general information that is relevant to you.

If you have any questions in respect to these terms, please contact us via [email protected]